May
05

2013

Sex Sells But Beastiality Does Not

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Sex Sells But Beastiality Does Not

If you were out around Kings Cross last night or in the last few days you might have seen something that like me caught my attention for all the wrong reasons. It’s not every day you see a prominent billboard with the image of a man simulating sex with a pig in a bid to advertise the Foxtel arts channel studio with the so called intent being to provoke. And Provoke it did, but did anyone actually pay attention to what they were advertising with this pseudo beastiality act?

 

You don’t need to be part of a Christian Lobby group to see the wrong with this one or even find it offensive.  Driving past this billboard the other day I was concerned that my sexological brain was working on over time and I was imagining things. As liberal minded as I am, I was shocked.

 

It saddens me how many companies and corporations jump on to the idea that sex sells and exploit it, sometimes taking it too far and potentially making business and advertising decision that can be harmful and offensive. It’s not just the disgusted opinions on situations like this that anger me but the message it displays about the  rest of the adult industry or for anyone involved in the sex business.

 

I got into this profession because I wanted to help people, but time and time again I come across people and businesses wishing to exploit people’s sexual needs in a simple attempt to make a profit.

 

Money does make the world around and at the end of the day we all need to put a roof over our head and food on the table but at what cost? For me, I have my own ethical guidelines as to what I will and will not  do and I only wish more people in my industry would do the same. This is a business after all, but it deals with a very different and unique subject matter.

 

For those in the industry we have a hard enough time having sexual material and content accepted in the main stream and I do believe that advertising acts such as this  make it harder. Sex is a taboo topic and we need to be cautious of social boundaries when flaunting it to promote various causes.

 

Just like sex toy companies that still use harmful materials because it is cheaper or it sells, advertisers also need to be aware of the risk they run when playing the ‘sex sells’ card or using sexual imagery for attention. It might have made a splash but it also might be delivering a message that is harmful, derogatory, not age appropriate for an audience it was exposed to or just offensive.

 

There is a time and place for sex and sexual imagery, but I do not agree that a prominent billboard is one of them.

 

Sex does sell, but please think about the ramifications and consequences of selling it.

 

We have a right to view sexual images but we also have a right not to, especially in public.

 

xoxo

 

Dr Nikki

 

 

 

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